20/20 Research is a company partner of the Market Research Society, the governing body for market research within the UK, and adheres to the standards required by that body.

These standards embrace all aspects of research management, fieldwork and data collection. They also encompass compliance with codes of conduct related to the handling of research data and client databases, including :

- MRS Code of Conduct
- MRS Guidelines for handling databases
- Data Protection Act.

Over and above these basic industry quality standards, we believe in end-to-end service quality engineering. Our directors closely manage and continuously improve research design elements as a fundamental part of our research management model.